No matter where you are on the career ladder, you have a personal brand that helps determine your destiny. While it may sound like just another word for character, your brand also encompasses your competence, contributions, results and respectability.
3 Key Questions
- Without walking on eggshells, do you show due concern for your impact on others?
- Do you exceed expectations, both by the quality of your work and the innovation you bring to it?
- Do you carry yourself—personally and professionally—in a way that invites confidence?
As you can imagine, these questions aren’t meant to be exhaustive. On the contrary, protecting and enhancing your personal brand is a multifaceted, lifelong assignment. By taking it seriously, you will be rewarded with a life well lived in service to others.
Your challenge for the week: Do one thing extra to make your brand more valuable.